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Ken Kaminesky and me at PhotoPlus Expo. Photo by John Shafer: AKA @Photo_John

Well, another PhotoPlus Expo has come and gone and wow, what a show it was! I got to see so much cool gear that I’ve already filled out my Christmas list. (I live in Alaska, so I’ll just hand deliver the list when I get back.)

I finally met a handful of my Twitter friends in person, like @photojack, @Photo_John, @PicSeshu and @KenKaminesky. (I need to talk to him about changing his Twitter handle—maybe something catchy like @Photo_Ken.)

And I learned so much in some of the awesome seminars, that I now know how to fix everything that I’m doing wrong in my photography business.

If you never been to a big photo trade show, let me tell you, you’re missing out big time! To let you relive some of the magic I experienced during the past few days, here’s what a typical day looked like for me. Of course, this is in addition to my regular coverage of posting show tidbits on Facebook and Twitter for The Photoletariat.

7:30 AM Wake up bleary-eyed from staying up late watching bad hotel TV.

8:45AM Dodge raindrops and taxi cabs on my way over to the Javits Center and catch another seminar on photography and social media.

10:38 Head to the Nikon booth to see what it’s like to look through a $12,000 lens.

11:22AM Pass a guy in the hall who looks like he’s probably Zack Arias.

12:16PM Stop Joe McNally and do a 48-second video interview with him for The Photoletariat. Then after he’s gone, realize I messed up and accidentally double-tapped the record button. Decide that a one-second clip of him holding a cup of coffee probably won’t make for a very good blog post.

12:45PM Hand out coupons for my new off-camera flash eBook, “Going Fast With Light,” and inform people that everyone who buys it in the next two weeks is automatically entered to win a $500 gift card from B&H Photo. (This is still going on. Download your copy here and get in on the contest!)

1:02PM Suddenly remember that I forgot to eat breakfast, woof down a Clif Bar, get really busy again and then forget to eat anything else for the rest of the afternoon.

1:35PM Walk past the Midwest Photo Exchange booth and get caught up in a crowd of 750 Strobist readers who are all blocking the aisle, probably hoping to catch a glimpse of David Hobby.

2:11PM Approach a camera equipment manufacturer, introduce myself as the Senior Contributor to The Photoletariat, and ask for free gear to try out and review.

2:15PM Approach another camera equipment manufacturer, introduce myself as pro Alaska adventure photographer and blogger Dan Bailey and ask for free gear to try out and review.

3:18PM Stuff another product catalog into my bag that’s already so full that it’s starting to hurt my back.

3:30PM Run into someone else that I follow on Twitter.

3:46PM Walk past the room where Superstar Dane Sanders just finished his Fast Track coaching seminar and suddenly find myself surrounded by 475 of his wedding photographer groupies.

4:05PM Pass a guy in the hall who’s I think is probably the real Zack Arias.

4:47PM Head back to the Gitzo booth for the third time, in the hopes that someone will give me a free tripod.

6:00PM Go out to dinner and grumble with fellow shooters about how tough it is to be a photographer in this economy. Drink a few more beers and revel in the fact that we’re all living the dream.

8:45PM Stroll through Times Square and see hundreds of tourists taking pictures with their telephones.

10:16PM Arrive back at the hotel. Write and upload Photoletariat blog posts on my iPad so that they can go live first thing in the morning. Then stay up way too late watching bad hotel TV.

Thanks for following along with all of this year’s PhotoPlus Expo coverage, and as always, thanks for reading and retweeting The Photoletariat.

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Senior contributor Dan Bailey is a professional adventure, outdoor and travel photographer based in Anchorage, Alaska.

 

 

With so much to see and hear at PhotoPlus Expo, it’s a real challenge to balance looking at new gear, networking, and making time for the seminars. It’s impossible to see every one, but I did manage to catch the seminar on Building Multiple Revenue Streams by Derrick Story.

You might recognize the name, Derrick is the social media face of @LowePro. He’s also a working photographer and writer, and he gave a great talk about how widening your net of photography-related income is key to succeeding in the business these days. Visit Derrick’s blog The Digital Story.

Here are 10 tips on how to build your photo empire in the new economy…

[click to continue…]

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Aside from booth after booth of all the latest camera gear, PhotoPlus Expo offers an array of informative seminars with industry experts, covering everything from technique to marketing.

On Wednesday, I sat in on a social media seminar by wedding photographer turned family/children photographer and instructor Me Ra Koh. Her business model relies heavily on social media and blogging, which she uses to drive her workshops.

 

Here are 7 blogging tips and a few vital stats about Facebook Koh shared that can help you improve your social media reach.

1. Have a single, specialized focus.

People will read your blog if they see you as a expert. Having a consistent message and style will keep bringing them back.

2. Post consistently.

The hard fact about blogging is that your traffic will be higher if you write regular posts. By giving your readers regular and interesting content, they’ll actually work your blog into their daily/weekly schedule. If your posts drop off, so will your readership. Always have new content ready to go by writing and banking extra posts whenever you have time.

3. Have searchable categories.

Readers stay with you if they can identify with the topics that you cover. Having regular, searchable categories lets new readers dig deeper into your archives to read posts that they might have missed.

4. Hyperlink.

Linking to your own deeper material, as well as to other sites, makes your site a reliable resource for expert information, whether it comes from you or not. It helps build trust with your readers.

5. Use SEO and searchable post titles.

You want people to find your site, and search engine traffic is one of the best ways to make sure that happens. Write blog titles that give Google something to grab, with words that people are likely to use.

6. Run contests.

People love to win stuff. Give them this chance and I promise you, your traffic will climb big time. Prizes don’t have to be big — even things like gift cards and free prints or downloads will get things moving.

7. Engage your readers.

Make your blog an interactive experience. Get to know your readers. Talk to them. Ask questions. Answer their questions. Incite discussion. Be personal. Be you and your blog will take on a personality of its own.

Lastly, here are a couple of interesting stats Koh shared about Facebook that will hep you determine what and when to post:

Posts before noon get 65% more feedback.
Image posts receive 22% more engagement than video, and 54% more than text.

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Senior contributor Dan Bailey is a professional adventure, outdoor and travel photographer based in Anchorage, Alaska.

 

 

Spend a few hours on the web on any given day and you’ll stumble across about fifty gajillion blog posts and Twitter links. Most will provide an unending amount of photography goodness and information; some can be applied to your own creative ventures. However, reading all those posts takes time and if you spend the majority of your day reading, that means that you’re not spending the majority if your day shooting and marketing. Believe me, I keep learning this the hard way. [click to continue…]

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Occasionally, you wonder how things go viral, how a particular site or piece of content starts to steamroll and gain popularity. Well, this morning, I think I saw the process firsthand.

A little while ago, someone mentioned the site 500px. I’d never heard of it. The someone else did. Then another. It’s been only a couple hours so far and I can’t count the number of times people have mentioned @500px. [click to continue…]

Your Photos Suck

by Dan Bailey on April 19, 2011 · 14 comments

This photo sucks.

Your photos suck.

Okay, maybe not all of them. But it’s a simple truth that no matter how good a photographer you are, you’re bound to make mistakes and create images that are just plain bad. If you don’t, then you’re not trying hard enough. You’re not experimenting enough. You’re not pushing yourself creatively.

The sooner you come to terms with this fact, the sooner you’ll start improving as a photographer. [click to continue…]

Unnamed Spire, Baltoro Glacier, Karakoram Himalayas, Pakistan

I’ve been at this photography thing for almost 15 years now and I feel pretty confident that I know what I’m doing. In fact, I teach others how to get along better with their cameras, through my critiques and online courses. And I share my knowledge and experience with you every week.

But does that mean I’m too far along to learn anything myself? Um, NO. [click to continue…]

How much should you charge someone who wants to use your photo on their blog? That’s easy, just open up your stock photo pricing guide and plug in the numbe -

Oh wait.

It’s not in there. [click to continue…]

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